The question mark (?) appears when there is no viable option in the Name and Alternative name fields based upon the date of the event.There is a gap in the date structure set up by the user.
Think of the event with no date displaying the event place as if the date was 1 Jan 0001.
If a place name never changed over time, just because it was “settled” or “founded” in the year 1000, does not necessitate the inclusion of “after 1000” in the date field. Any event, even the event with no date, would occur at that place with that name.
When there are changes in the place name, I will add the names with “from… to…” entries with the last name change “after…”. As the last entry in the alternative name list I will add one last entry with no date information. The name I would want displayed for that event with no date.